Programme Overview:
Our Bachelor of E-Business does not only prepare you for the substance of the world business but also equips you with the knowledge for you to be hot to trot in a local and international platform. This degree allows you to explore the heterogeneity of technologies and essential subjects such as masters in marketing, production, operation, strategic management, finance, communication, and leadership. Be with ALFA University College and be the next star in the business.
Course Outlines
Year 1
SEMESTER 1
- Falsalah Dan Isu Semasa (L) / Bahasa Melayu Komunikasi 2 II
- Penghayatan Etika dan Peradaban
- Introduction to Information Technology
SEMESTER 2
- Leadership Skills and Human Relation
- Communicative English
- Introduction to E-Business
- Principles of Management
- Entrepreneurships
- Business Mathematics
SEMESTER 3
- Community Service
- Business Data Communication
- Marketing Management
- Business Accounting
- Organizational Behaviour
- Management Information System
- Introduction to Multimedia
- User Interface Design
Year 2
SEMESTER 4
- Business Communication
- Business Law
- Business Ethics
SEMESTER 5
- Introduction to Finance
- Human Resource Management
- Microeconomics
- Decision Support System
- Production and Operation Management
- International Business Management
SEMESTER 6
- Macroeconomics
- Total Quality Management
- E-Commerce
- Information Assurance & Security
- Strategic Information System
- Web-Base System
- Database Concept
Year 3
SEMESTER 7
- Project Management
- Customer Relationship Management
- Integrated Marketing Communication
- Business Research Methods
- Marketing Research
SEMESTER 8
- Quantitative Methods
- Supply Chain Management
- Business Intelligence
- Strategic Management
- E-Business Theory and Practice
SEMESTER 9
- Industrial Training
Entry Requirements
- Completed STPM or equivalent with minimum CGPA 2.00 / get C in 2 subjects. Pass in Math & Bl in SPM;OR
- Completed UEC with minimum Bin 5 subjects including Math & BI;OR
- Completed STAM with a minimum grade of JAYYID, and a Pass in Mathematics and English at SPM Level;bOR
- Completed A-Level / Foundation / Matriculation / Diploma / Advanced Diploma / Level 4 of Malaysian Skill Certificate or equivalent with minimum CGPA 2.00.
*International Students are required to achieve a minimum score of 5.5 for IELTS OR its equivalent.
Career Opportunities
- Entrepreneur
- Business Development
- Operations Manager
- Sales & Marketing Manager
- Public / Customer Relations
- Digital Marketing
- Social Media Marketing
- E-Commerce Consultant
- E-Commerce Executive
