Master of Mass Communication

Highlights about course

Program Level

Master's

Duration

2 - 2.5 Years

Tuition Fees

Intake

January, May, September

The Master of Mass Communication degree covers both the critical and practical components of the media spectrum. The course combines the numerous fields of mass communication into a curriculum to provide students with a comprehensive understanding of the field.

Overview

The Master of Mass Communication program at Lincoln University College is a research-based academic program that teaches students how to do scholarly research in the field of mass communication. The program provides students with a hands-on approach to learning that allows them to gain the complete range of technical expertise, conceptual skills, and aesthetic expression needed to become effective media practitioners

Mode of Delivery: Research

Program Aim

The program of Master of Mass Communication will produce professionals who are eligible to:
• Impart advanced knowledge in Mass Communication and related areas of research.
• Bestow learners by analytical, practical, communication, and interpersonal skills.
• Empower learners with Information Communication Technologies (ICTs) including digital and numerical competencies to make them efficient professionals and researchers in Mass Communication and allied industries.
• Inculcate acumen in research, innovation, and entrepreneurship.
• Emulate professional ethics, social responsibility, and values of global research.

Career Opportunities

Students will be prepared to start a career in communication policy or research, within the communication industry, or as a community college teaching after graduation. Because of the expanding popularity of these mass communication channels, candidates in the field of mass communication have more opportunities than ever before

They can pursue prestigious positions as:

• Television & Film Director/Producer
• Content Writer
• Event Manager
• Public Relations Professional
• Digital Marketing Expert
• Journalist

Subject Highlights

Sl.No. MQA Subject Code Subject Name Credits
1 MMCR 701 Research Methodology 3
2 MMCR 702 Computer Application 3
3 MMCR 703 Research work on any one of the following specialty NA
1. Communication
2. Print Media/Journalism
3. Broadcast Journalism
4. Social Media /Information
5. New Media / Digital Media
6. Media Technology/Creative Media
7. Health Communication
8. Media and Culture
9. Intercultural and International Communication
10. Crisis Communication
11. Organizational Communication
12. Communication/Media Literacy
13. Global Media Policy
14. Film Studies
15. Advertising and PR  

Entry Requirements

Entry Requirements :

  1. A Bachelor’s Degree or its equivalent, with a minimum Cumulative Grade Point Average (CGPA) of 2.75, as accepted by the Lincoln University College Senate; OR
  2. A Bachelor’s Degree or its equivalent, with a minimum CGPA of 2.50 and not meeting CGPA of 2.75, can be accepted subject to rigorous internal assessment; OR
  3. A Bachelor’s Degree or its equivalent, not meeting a CGPA of 2.50, can be accepted subject to a minimum of five years of working experience in a relevant field.
  4. Candidates without a qualification in the related fields or relevant working experience must undergo appropriate prerequisite courses determined by Lincoln University College and meet the minimum CGPA based on (1) to (3).

For international students. Test of English as a Foreign Language (TOEFL) score of 600 OR International English Language Testing System (IELTS) score of 6.0 OR its equivalent is needed. If a student does not meet this requirement. HEPs must offer English proficiency courses to ensure that the student’s proficiency is sufficient to meet the needs of the program This is normally conducted through an assessment process.

About University

Lincoln University College

Malaysia

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