COURSE OVERVIEW
The Deparment of Business Administration offers Master of Science (Marketing) which was introduced in 2010. This programme aims to provide students with both practical skills and theoretical knowledge that integrate Islamic concepts and values to enable them to become competent practitioners in marketing. In developing this programme, the Department relies on its key strength in the areas of e-marketing, services marketing and marketing of financial services.
MODE OF PROGRAMME
- 30 credit hours of coursework + 12 credit hours of dissertation(6 core courses + 4 elective courses + 12 credit hours of dissertation)
ENTRY REQUIREMENTS
Exams
Detailed entry requirements
A relevant Bachelor’s degree with good grades from an accredited institution of higher learning or any other certificates recognised to be equivalent to a Bachelor’s degree and with relevant professional experience.
English Language
In addition to the Kulliyyah requirements, an applicant must produce satisfactory proof of proficiency of English Language by:
- The Test of English as Foreign Language (TOEFL) with a minimum score of 550 or
- The International English Language Testing Services (IELTS) with a score of 6.0 or
- The IIUM-administered English Placement Test (EPT) with a minimum score 6.0.
