Marketing is a critical business discipline in many organisations. This programme has heavy emphasis on marketing theories and concepts to enable students to become effective marketers. This programme will equip you with solid grounding to enable you to enter the exciting world of marketing. Coupled with industry-relevant modules that reflect the best current practices, you will be trained to think logically and critically to effectively manage the marketing role in any business environment.
Entry Requirements
| STPM | Pass with a minimum Grade C (GP 2.0) in any two (2) subjects, and a pass in Mathematics and English at SPM level; or |
|---|---|
| A-Level | Pass with a minimum Grade D in any two (2) subjects and a pass in Mathematics at SPM level;Â or |
| UEC | Pass with a minimum Grade B in five (5) subjects and pass in Mathematics and English; or |
| STAM | Pass with a minimum grade of Jayyid, and a pass in Mathematics and English at SPM level; or |
| Foundation / Matriculation | Pass with a minimum CGPA of 2.00; or |
| Diploma / Advanced Diploma (Level 4/5, MQF) | Pass with a minimum CGPA of 2.00; or its equivalent |
*The requirement to pass Mathematics at the SPM level can be waived when the qualifications contain Mathematics with an equivalent/ higher achievement.
*Malaysian students using English as the medium of instruction in their previous study or at least with Band 2 in MUET or equivalent can be exempted from a pass in English requirement.
*Those without a pass in Mathematics and/ or English at the SPM level or equivalent can be admitted but are required to attend special enhancement courses, which should be an SPM equivalent.
English Language Requirements* (for international student)
| MUET | 4.0 |
|---|---|
| IELTS | 5.5 |
| TOEFL | 8 (Ess OL) / 46 (iBT) |
| Pearson | 51 |
| Linguaskill | 160 |
| OET | 200 |
| ELS | 108 |
*International students with qualifications from educational systems where English language is the main medium of instruction are exempted from this requirement.
International students who do not fulfill the English Language Requirements may join the Intensive English Programme at Nilai University which builds their skills in the language and prepares them for the IELTS examination
