Overview
This Master program is designed to meet the growing demand for emerging professionals with expertise in a strongly integrated manner, of Multimedia with specialization in visual communication, digital media production, web technologies, computer animation and human-computer interaction. This expertise is needed for the fast-growing field of digital media and also due to demands for creative contents. This is in-line with MDeC’s recommendation where Animation/Visual Effects and New Media Development/Film are the key new courses to be introduced within the Creative Multimedia cluster.
Programme Educational Objectives (PEOs)
- PEO1 :Compare and integrate advanced and in-depth knowledge of practice/research in the relevant fields of Creative Multimedia Technology.
- PEO2 :Adapt to relevant issues and challenges in leading, interacting and communicating with peers and stakeholders while ensuring ethical practices.
- PEO3 :Manage and adapt proficiently to a wide range of digital technologies and recommend the necessary numerical techniques in providing an innovative solution to the industry.
- PEO4 :Organise resources for life-long learning and adapt skills, leveraging on innovation for entrepreneurship, towards successful academic and career advancement in the relevant industries.
Programme Learning Outcomes (PLOs)
- PLO1 :Integrate advanced and multi-disciplinary knowledge related to practices and issues in Creative Multimedia Technology
- PLO2 :Create, conceive ideation and digital innovation for the advancement of knowledge in the practice areas of Creative Multimedia Technology; with maintained objectivity for new ideas.
- PLO3 :Adapt advanced skills in practice-based, practice-led research, and research methodology; in documentation, description, appraisals, and empirical analysis of evidence and problems.
- PLO4 :Create, construct, communicate and interact with ideas that are at the forefront of their area of specialisation.
- PLO5 :Design and promote innovative portfolio, practice or research incorporating socio-cultural issues and industry needs through appropriate Creative Multimedia Technology approach.
- PLO6 :Demonstrate interpersonal, managerial and leadership skills with a commitment to professional and ethical practices in delivering innovative or creative services and / or conducting exploratory research.
- PLO7 :Proficient use of digital technology and other applied technologies and numeracy skill applications to enhance study, research, work and / or practices.
- PLO8 :Demonstrate commitment to continuing professional development for academic and career advancement and an entrepreneurial mind set in the application of Creative Multimedia Technology.
Career Path
- Web / Creative Designer/Developer
- Graphic/Digital Designer
- Creative Entrepreneurs
- Digital contents developer
- Film producer/script writer
- Film production House
- Government Officer
- E-learning Teacher/Lecturer
Subject
Areas of Research
- Interactive technology creativity applications
- Interactive new media and visual communications
- Web designer and Graphic arts and design
- Games animator and director
- Film animator and creative artist
- Film making and story lining
- Digital art/fine digital- artist with software technology media
- Creative Production house and applications
- Courseware designer and developer
- Multimedia Instructional Designer
- Creative Video artist and expertise
- Creative Digital Photography artist and expertise
- Creative contents
Fees/Entry Requirement
Fees
Local Student :
- Full Fee (Full Time-Local): RM 1,880(Per Semester)
International Student :
- Full Fee (Full Time-International): RM 10,000(min 4 semesters)/RM2,500(Per Semester)
Entry Requirement
-
- A Bachelor’s degree in Creative Multimedia or related fields or its equivalent with minimum CGPA of 2.75, as accepted by the HEP senate; OR
- A Bachelor’s degree in Creative Multimedia or related fields or its equivalent with minimum CGPA of 2.50 and not meeting CGPA of 2.75, can be accepted subject to rigorous internal assessment; OR
- A Bachelor’s degree in Creative Multimedia or related fields or its equivalent with CGPA between 2.00 and 2.50, can be accepted subject to a minimum of 5 years industry experience in relevant fields and rigorous internal assessment; OR
- Other relevant equivalent qualifications recognised by the Malaysian Government. AND
Pass an interview AND submission of student’s portfolio determined by the HEP as required. - Candidates without a qualification in the related fields or relevant working experience must undergo appropriate prerequisite requirement determined by the HEP and meet the minimum CGPA based on (i) to (iii).
prerequisite requirement (requires rigorous presentation interview; verbally / physically explain detail on their work / portfolio; and research proposal)
- Programme Standard Creative Multimedia minimum MUET band 4, CEFR (Mid B2) or equivalent to IELTS 5.0 or TOEFL 550. (International students)
