What is overseas education?

Overseas education is leaving your home country and going abroad to pursue further education. Through overseas education, you can avail of long-term degree courses as well as short-term certificate courses to learn a language or upskill yourself.

How to get a scholarship to study abroad?

If you are aiming to study abroad, identify your career goals, look for relevant courses and universities abroad, know the tuition fees and other expenditures, prepare well for the entrance exams, apply to shortlisted universities, accept the offer letter from the desired university, apply for a student visa and get ready to jet off!

The best way to study abroad for free is to avail of full-funded scholarships or university grants. The fully-funded scholarships are typically awarded to students who excel in academics or extracurricular activities and cover their tuition fees, travel expenses, accommodation, and other living expenses.

How to study abroad for free?

To get an education loan for studying abroad, you need to have the admission offer letter from the university and fulfill the eligibility criteria for securing the loan. In order to get an education loan at the best rate of interest, seek guidance from a reputed study-abroad consultant.

How to get an education loan for studying abroad?

Choose to study abroad to leverage better learning opportunities, see the world, meet new people, boost your resume, develop a broader perspective, become culturally competent, and avail yourself of lucrative job opportunities globally.

How to go abroad for studies?

The best way to go abroad for studies is to get in touch with reputed study-abroad consultants. They can help you explore courses aligned with your academic interests, guide you in preparing for entrance exams, help you with university and student visa applications, and even provide post-arrival assistance.

Bachelor in Business Administration (Marketing) (Honours)

Introduction

Bachelor in Business Administration (Marketing) (Honours)
R3/0414/6/0307 (04/29) (MQA/A9995)

+ THIS IS BEST FOR

Student who has completed Sijil Tinggi Persekolahan Malaysia (STPM), A-Level, Matriculation, Foundation, Diploma, UEC, International Baccalaureate Diploma (IB), HND(UK) Diploma, SAME/WACE/AUSMAT or other equivalent qualifications recognised by Government of Malaysia. Keen interest in Economics field of study. May complete education at Bachelor level to become professional or entrepreneurs, or may pursue in related Postgraduate programmes.

+ PROGRAMME HIGHLIGHTS

Mode of Study : Full Time (Yes) | Part Time (No)

This syllabus has been designed to meet the requirements of professional bodies and industries while giving students the competitive edge. Emphasis is on the application of knowledge through teamwork, case studies, simulations and real life projects.

As for the Bachelor in Business Administration (Marketing) (Honours), it is specifically designed to equip students with the basics of accounting, finance, computing, quantitative analysis, English, and economics besides a strong knowledge in marketing and management and their application to the real business environment. The courses offered are being specifically structured to produce excellent professionals who have in-depth knowledge of marketing management and are capable to bring out excellent ideas especially in the Malaysian business environment. The courses offered are being specifically planned to provide students with strong theoretical and practical knowledge in marketing before they can pursue on to the factual world of the marketing sectors or go on with their studies to obtain the Master’s Degree in Marketing or in other MBA programmes.

This Bachelor in Marketing programme can be completed in 3 years.

+ ACCREDITED, APPROVED & RECOGNISED BY

Accredited by:
01. Malaysian Qualifications Agency (MQA)
02. Malaysian Qualifications Register (MQR) – National register for accredited programmes.

Please scan for Malaysian Qualifications Agency (MQA) certification of this programme.

Approved & Licensed by:
01. Ministry of Higher Education (MOHE), Malaysia

+ CAREER PROSPECT

Range of Monthly Salary (from fresh to senior position):
RM2,600 – RM42,000
Source: Jobstreet Salary Report and Kelly Services (Malaysia) Salary Guide.

Employability Rate (within 6 months of Graduation):
94.0% Employed | 6.0% Job Creators / Further Study
Source: Ministry of Education Malaysia’s Graduate Tracer Study.

+ CAMPUS INTAKE

This programme is delivered at the Universiti Tenaga Nasional (UNITEN), Sultan Haji Ahmad Shah Campus (KSHAS).

+ FEES & SCHOLARSHIPS

UNITEN practices transparent fee policy. Refer our fees below for your reference.

Fees for Malaysian Students:
Tuition Fees: RM66,000 per programme.
Other Fees:

Full Registration + Miscellaneous Fee: RM1,348 one-time payment
Medical Insurance: RM88/year
Deposit for Accommodation: RM250 one-time deposit payment
Monthly Fee for Accommodation: Starting from RM270/month.

Fees for International Students:
Tuition Fees: USD17,250 (RM69,000) per programme.
Other Fees:

VISA & Application Fee: USD787.50 (RM3,150) one-time payment
Full Registration + Miscellaneous Fee: USD1,650 (RM6,600) one-time payment
Medical Insurance: USD37.50 (RM150)/year
Deposit for Accommodation: USD62.50 (RM250) one-time deposit payment
Monthly Fee for Accommodation: Starting from USD67.50 (RM270)/month.

and if the international student (for Bachelor) does not fulfill the English language requirement such as minimum score for IELTS or TOEFL, there will be additional fees of:

Intensive English Programme (IEP) : USD1,400 (RM5,600)/semester.

Flexible payment options are available, where student may:

pay full in advance, or
by monthly installments, or
pay full 2 weeks before the semester’s final examination.

Terms & conditions apply.

Download the complete UNITEN Fees Table here.
There are also list of scholarships and financial aids here.

Notes: Subject to terms and conditions. All fees are calculated in Malaysian Ringgit (RM). Fees indicated in USD here are for reference only with basis of USD1=RM4. Other optional fees include electricity, parking, and some student facilities within UNITEN.

Entry Requirements

+ ENTRY REQUIREMENTS

DIPLOMA VOCATIONAL REQUIREMENTS

Pass Diploma Kemahiran Malaysia (DKM)/ Diploma Lanjutan Kemahiran Malaysia (DLKM)/ Diploma Vokasional Malaysia (DVM) with a minimum CGPA of 2.50 and Pass Sijil Vokasional Malaysia (SVM).

NO	STPM SUBJECTS	BBA HR	BBA MKT	BBA EVM	BOF	BACC	BIB
1.	Pengajian Am	√	√	√	√	√	√
2.	Literature in English	√	√	√	√	√	√
3.	Syariah	√	√	√	√	√	√
4.	Usuluddin	√	√	√	√	√	√
5.	Sejarah	√	√	√	√	√	√
6.	Geografi	√	√	√	√	√	√
7.	Ekonomi	√	√	√	√	√	√
8.	Pengajian Perniagaan	√	√	√	√	√	√
9.	Perakaunan	√	√	√	√	√	√
10.	Matematik (M)	√	√	√	√	√	√
11.	Matematik (T)	√	√	√	√	√	√
12.	Further Mathematics	√	√	√	√	√	√
13.	ICT	√	√	√	√	√	√
14.	Fizik	√	√	√	√	√	√
15.	Kimia	√	√	√	√	√	√
16.	Biologi	√	√	√	√	√	√
17.	Sains Sukan	–	√	√	–	–	–
18.	Seni Visual	–	√	√	–	–	–
19.	Bahasa Melayu	√	√	√	√	√	√

For International Students: Entry requirements vary from country to country. Please click here to check the entry requirements set by the Malaysian Qualifications Agency (MQA).

+ ENGLISH REQUIREMENTS

For Malaysian Students:

Students have taken MUET before enrol. However, students are required to complete MUET during the duration of the study (before graduation). IELTS (5.0 and above) or TOEFL (500 and above) or TOEFL Internet-Based Test (42 and above) is also accepted.

MUET – Malaysia University English Test
Achieve Band 1 and above

For International Students:

International students are required to have one of the English proficiency scores stated below to enrol in UNITEN. Bachelor students who do not fulfil this English requirement are required to sit for the Intensive English Programme (IEP) and pass the requirement below before starting their Bachelor programme.

MUET – Malaysia University English Test
Achieve Band 3.5 and above
IELTS – International English Language Testing System
Achieve 5.5 and above
TOEFL – Test of English as a Foreign Language
Achieve 500 (TOEFL) or 46 (TOEFL Internet Based Test) and above

Programme Structure

+ PROGRAMME STRUCTURE

This programme can be completed in Full Time: 3 years.

English for Business
Public Speaking & Presentations
Islam and Civil Society I / Moral and Civil Society I
Islam and Civil Society II / Moral and Civil Society II
Islam and Civil Society I / Moral and Civil Society III
Hubungan Etnik
Tamadun Islam & Tamadun Asia
General Elective MPU 02
Financial & Managerial Accounting
Business Economics
Principles of Finance
Malaysian Commercial Law
Principles of Management
Business Communication
Organizational Behaviour
International Business
E-Business
Human Resource Management
Business Ethics
Operations Management
Strategic Management
Principles of Marketing
Business Mathematics
Business Research
Energy Management & Sustainability
Entrepreneurship
Consumer & Buyer Behaviour
Product & Brand Management
Integrated Marketing Communications
Sales Management
Services Marketing
Strategic Marketing
Issues of Marketing in Malaysia
Marketing Project
1 Elective Course
Industrial Training

Subject marked (*) is required for Malaysian students only.

Career Prospect

+ CAREER PROSPECT

Range of Monthly Salary:
RM2,000 – RM25,000
Source: Jobstreet Salary Report and Kelly Services (Malaysia) Salary Guide.

Employability Rate (within 6 months of Graduation):
94.0% Employed | 6.0% Job Creators / Further Study
Source: Ministry of Education Malaysia’s Graduate Tracer Study.

Graduates with good results can choose to further their studies to obtain a Master’s Degree in several fields of study. Graduates of the Bachelor in Business Administration (Marketing) (Honours) programme will have a wide choice of career opportunities in the field of marketing professionals such as: